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In Demand Speaking
Introduction
Welcome! (Watch this first) (5:29)
In Demand Speaking Course Documents
In Demand Speaking Audio Files
Phase 1: Laying the foundations of a successful speaking business
Developing the mindset of a six-figure speaker (20:47)
Choosing your topic and validating the market (16:44)
Basic speaker marketing kit (27:40)
The 80/20 of the speaking business (19:38)
Phase 2: Sales and lead generation
How to price your speech and strategies for premium pricing (12:23)
Sales cycle overview (9:28)
How to generate your first leads (20:32)
Sales call overview (22:19)
Sales call recording for a $10,400 speech (43:38)
Cold email to $100,000 in sales (25:10)
How a few small mistakes cost me a $9,000 deal (19:17)
Phase 3: how to make your speaking business run off of referrals
Pre-speech surveys (7:08)
Creating a world class customer experience (13:24)
Generating referrals and repeat business (10:30)
The "Fill the room" strategy of VIP lead generation (9:09)
Closing
Thank you! (2:24)
Welcome! (Watch this first)
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